We choose organic, azo-free dyes & recycled paper
Why organic farming is better for the environment.
Organic farming practices reduce pollution, conserve water, reduce soil erosion, increase soil fertility, and use less energy. Farming without pesticides is also better for nearby birds and animals as well as people who live close to farms.
Why choose organic cotton?
Organic cotton is cotton that is produced and certified to organic agricultural standards. Its production sustains the health of soils, ecosystems and people by using natural processes rather than artificial inputs. Importantly organic cotton farming does not allow the use of toxic chemicals or GMOs (genetically modified organisms). Instead, it combines tradition, innovation and science to benefit the shared environment and promote a good quality of life for all involved.
What does GOTS certified mean?
The Global Organic Textile Standard (GOTS) is recognised as the world's leading processing standard for textiles made from organic fibres. It defines high-level environmental criteria along the entire organic textiles supply chain and requires compliance with social criteria as well.
Why print using Azo-Free dyes?
The most commonly used in the textile industry, azo dyes, have been shown to have extensive environmental and health consequences.
Azo dyes practically do not degrade under natural environmental conditions. When the waste water has been released from the factory, it will bio-accumulate in the environment. Posing issues not only in the water which it has been released into, but also affecting the entirety of the ecosystem.
Azo dyes can split to form compounds known as aromatic amines, which are potentially dangerous to human health. They are considered to be dangerous as there has been a relation found between these aromatic amines and cancers. Specifically, they have been seen to cause bladder and liver cancers.
Why print our labels on recycled paper?
Recycled paper is the greenest option, it uses less energy, water, and produces lower carbon emissions than the manufacturing of non-recycled paper and at the same time reduces the amount of waste to landfill